CHANNEL 4
Typography
Broadcasting a brand-new typeface as part of C4’s identity revamp.
British broadcaster Channel 4 wanted a highly distinctive display typeface that would become recognizable as a key part of its renewed identity across all its channels and content. We created Horseferry — the organisation’s now iconic typeface — and Chadwick, a complementary, highly functional typeface, as its informational counterpart.
British broadcaster Channel 4 wanted a highly distinctive display typeface that would become recognizable as a key part of its renewed identity across all its channels and content. We created Horseferry — the organisation’s now iconic typeface — and Chadwick, a complementary, highly functional typeface, as its informational counterpart.
